Heroi Bags, a project fueled by Ljiljana Todorovik's love for creativity and her commitment to making a difference. Inspired when she encountered the concept of upcycling in furniture, and house design with her mom, Ljiljana started dreaming of doing her own business. Creating something cool that also had a purpose was what she wanted to create, and that is how Heroi Bags came to life. Ljiljana did not want to be just a “sustainable” brand; she wanted to share a story that is larger than that and that is wanting to inspire others to be brave and pursue their dreams.